Bringing a crew on-site takes planning, and your team’s time. So it makes sense to get as much as possible out of every production day. With the right plan, one shoot can deliver a lot more than one video.

Start with a content list, not a shot list

Before the shoot, list everything you want to come out of it: a main brand video, short social clips, recruiting content, product photos, team headshots, website images. We build the schedule around that list.

Capture photos alongside video

Pairing video and photography on the same day means consistent lighting, locations, and people across everything, and you only have to prep once.

Think vertical, too

If social is part of the plan, we frame and capture moments specifically for vertical formats, so your clips don’t feel like an afterthought.

Add a few interviews

A 10-minute interview with a customer or team member can become a testimonial, a social clip, and a quote for your website.

Plan for your website

Website hero videos and backgrounds need specific shots: wide, steady, and simple. If a new site is on your list, plan for it now. (It’s why we offer web design alongside production.)

Want help planning a shoot that works harder? Let’s talk.